Novo General Trading FZE (registered in UAE) has been in business since year 2000 with a mission of enhancing the food industry and achieving clear leadership as we strive continuously to become the best and most reliable trader in Middle East region.
We have a great deal of experience in export of rice and can supply any kind of Basmati as well as non-Basmati rice from India, Pakistan & Thailand. Some of Basmati rice such as, Super Kernel Basmati rice, 1121 Raw Basmati rice, 1121 Golden Sella, 1121 Creamy Sella, 1121 Steam, Super Basmati rice, Pk.386 Basmati rice. NOVO GTC has access to an extensive variety of rice, the length ranging from 3.5 mm to 8.40 mm. We are tied with many Indian, Pakistani & Thai Mills to provide the best competitive rates for Basmati & non-basmati rice. We have a quality of rice to fit into the budget of everyone. The different qualities can be mixed to create the perfect blend to suit ones needs in terms pricing, length, aroma and taste.
Apart from maintaining our own brand, we do private label (Client Brand name) for our clients. We are completely flexible in terms of packing. We can create packing as per client requirement. We can customize the size, the material, the quantity, the printing, the brand name etc. Jute bags, woven bags, non-woven bags, poly mat packing, aluminium packing etc. all kinds of packing are possible. Currently we are supplying rice to Saudi Arabia, Iraq, Oman, Qatar, Dubai etc.